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FranScape

Starting a franchise

Start your franchise on the right foundations.

Most new franchisors end up with a pile of tools that don't talk to each other, then spend years unpicking it. Start on one system that takes bookings, collects payments and royalties, and grows with you.

FranScape head office dashboard

We've been where you are

FranScape was built inside a franchise that started small too.

Swimtime started in 1998 and has gone on to teach over 10,000,000 lessons. As a result, we deeply understand what it is like to start, grow and scale a Franchise business.

Meet the team

The usual trap

Six tools at franchisee two. Chaos at franchisee ten.

How most networks start

  • A website builder
  • A booking tool
  • A card machine and payment app
  • A royalty spreadsheet
  • Customer lists in each franchisee's inbox
  • A separate app for your team

Starting on FranScape

  • Your website, connected to bookings
  • Online booking and payment
  • Royalties taken at the point of payment
  • Every customer in one place
  • Apps for your team and your customers
  • Reports for you and each franchisee

How it works

From pilot to network, one step at a time.

01

Before your first franchisee

Get your own business running the way you'll want every franchise to run.

We set FranScape up around your business. Your classes or services, prices, terms and the way you like to take bookings. That becomes the blueprint that can evolve with your business as it scales.

  • ✓Your services and prices set up once
  • ✓Your website taking real bookings
  • ✓Reports you can show prospective franchisees
Setting up a class at a venue in FranScape

02

Your first franchisees

Hand over a business that already works, not a box of logins.

New franchisees get best in class capability from day 1 to give them the best possible chance of growth. They're taking bookings in days, not fiddling with software for months.

  • ✓Each Franchisee operates from your central blueprint 
  • ✓Bookings and payments from day one
  • ✓Royalties collected without chasing
A franchisee's class page with booking buttons
Team member's day in the FranScape app

03

As you grow

The same system at two franchisees or two hundred.

There's nothing to swap out when the network grows. Head office sees every territory side by side, and you're spending your time supporting franchisees rather than reconciling spreadsheets.

  • ✓Every territory in one view
  • ✓Standards and prices set by head office
  • ✓Room to add Accelerate and Flo later
FranScape head office dashboard

Ready from day one

What you get from your first booking.

A website that books

Search-ready pages for your brand and each territory, linked straight to your timetable.

Bookings and trials

Classes, courses, jobs, terms and trial sessions customers can book online.

Payments collected

Card payments, monthly plans and termly fees taken automatically.

Royalties sorted

Your share taken at the point of payment, so there's no invoicing at month end.

Territories

Every customer and booking lands with the right franchisee.

One customer record

Customers belong to the brand, not to someone's spreadsheet.

Team app

Registers, timetables and notes for the people delivering your service.

Customer app

Book, pay and keep track, in your brand, on any phone.

Simple reporting

The numbers you need to support franchisees and sell more territories.

Where it can take you

Brands that started small and kept growing.

Brands running on FranScape

Baby College logoBasking Babies logoComputer Explorers logoCook Stars logoThe Creation Station logoDog First Aid logoHartbeeps logoJam Coding logoLittle Muddy Boots logoMini Sports logoRhythm Time logoShe Plays Football logoSmart Raspberry logoSpeak Like a Native logoSportivos logoSpotlights logoSwimtime logoS4 Swim School logoBaby College logoBasking Babies logoComputer Explorers logoCook Stars logoThe Creation Station logoDog First Aid logoHartbeeps logoJam Coding logoLittle Muddy Boots logoMini Sports logoRhythm Time logoShe Plays Football logoSmart Raspberry logoSpeak Like a Native logoSportivos logoSpotlights logoSwimtime logoS4 Swim School logo

Fair questions

What new franchisors ask us.

We've only got one or two sites. Is this too early?+

No. It's the best time to start. Moving a network of thirty franchisees off a pile of tools is far harder than starting on one system with your pilot.

Do we need a new website?+

Not straight away. FranScape can sit behind your current site. When you're ready, Accelerate builds a website made to turn visitors into bookings.

Will it suit our type of business?+

FranScape started in children's activities and now runs services like cleaning too. If customers book and pay for something in a territory, it's very likely a fit. Ask us and we'll tell you straight.

Who do we talk to if something goes wrong?+

Us. A small team who run a franchise ourselves, and who pick up the phone.

Real people, building real franchises.

Every brand on FranScape started with one person and a good idea. We know them by name, and they know they can pick up the phone to us.

A franchise owner who works with FranScapeA franchise owner who works with FranScapeA franchise owner who works with FranScapeA franchise owner who works with FranScape

Let's plan it properly, from the start.

Have a chat with people who've franchised a business themselves. We'll talk through where you are and what you'll need, no hard sell.