Swim schools
Built in a swim school. Still used in one every day.
FranScape started life inside Swimtime, and it still runs the network today. Pools, levels, lessons, waiting lists and payments, made by people who know what a Monday on poolside looks like.
+17%
Swimtime network turnover, April 2025 to March 2026
73%
lesson occupancy across the network, Sept 2026
514
swimmers on the waiting list, Sept 2026
10,000+
active Swimtime customers on FranScape
We run a swim school franchise ourselves.
Swimtime has taught children to swim for 35+ years, across 34 territories and 20 franchisees. Every lesson, register and payment runs on FranScape. When you ring us about a term start or a pool change, you're talking to people who've dealt with the same thing that week.
Network turnover
+17%
April 2025 to March 2026. +15% first three-month average to final three-month average.
73%
occupancy, Sept 2026
514
on the waiting list
Brands running on FranScape
A week on FranScape
Built around how lessons really run.
From the teacher on poolside to the parent in the viewing gallery and head office looking across the whole network.
On poolside
Registers that survive a wet poolside.
Teachers open the lesson on a tablet, see who's in, spot medical notes at a glance and tick swimmers in. Head office sees attendance as soon as it's taken.
- ✓Live registers per lesson
- ✓Medical notes and consents to hand
- ✓Trials and new starters flagged
For parents
Every badge, every level, in the parent's pocket.
Skills are marked off as swimmers achieve them, and parents follow along in the app. Seeing their child move up is what keeps families booking the next term.
- ✓Levels and skills per stage
- ✓Certificates and awards
- ✓Progress shared straight to the parent app
For your teachers
Today's lessons, pools and swimmers on their phone.
The teacher app shows the day's timetable, which pool, and who's in each lesson, so teachers arrive ready and franchisees aren't answering the same questions every morning.
- ✓Today's timetable and pools
- ✓Lesson lists and notes
- ✓Works on any phone
For head office
Set up your programme once, run it in every pool.
Create lesson types, levels, ages, prices and terms centrally. Franchisees add their own pools and times, and every booking and payment flows back to you.
- ✓Lesson templates and levels
- ✓Pools and time slots per territory
- ✓Royalties taken at the point of payment
Everything in one place
All the bits a swim school network needs.
Pools and time slots
Every pool, lane and slot across every franchisee, with hire times kept in one place.
Waiting lists that fill spaces
A list for every full lesson, so spaces are offered the moment they open.
Occupancy you can see
How full each pool and lesson is, and where there's room to grow.
Levels and awards
Swimmers move up stages, and parents see every badge earned.
Terms and trial lessons
Termly blocks, rolling lessons and trials that turn into regular bookings.
Payments collected for you
Monthly plans and termly fees taken automatically, with less chasing.
Safeguarding built in
Medical notes, consents and emergency contacts where teachers need them.
Branded parent app
Book, pay and follow progress from any phone, in your brand.
Teacher app
Registers, lesson lists and timetables for every teacher.
Territories kept clear
Every customer and pool sits in the right franchisee's patch.
Network reporting
Bookings, occupancy and revenue for each territory, measured the same way.
Flo, when enquiries grow
Answer parents, qualify and book them on the channels they already use.
Not just swimming
The same platform runs arts, cookery, music and baby classes.
See how The Creation Station, Cook Stars, Rhythm Time and others are growing on FranScape.
Real people, running real franchises.
Behind every brand on FranScape is someone who's put everything into their business. We know them by name, and they know they can pick up the phone to us.
See how it would work for your pools.
Watch the walkthrough, or book a time and we'll show you FranScape set up the way your swim school runs.